The city formed around a colossal white spire was ruled by a Margrave(count of a border territory) of Elysium.
Its primary products were the materials from the monsters that inhabited the spire and artifacts from the ancient past. It was still some time before "fame as an adventurer" and "dungeon pigs" were added to that list.
The impression from the outside was different from the one he got inside.
His impression of adventurers changed once he was inside. It was worse than he had expected.
...